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CLARENDON BOOKLET

Highlight Clarendon’s versatility and history with engaging content and resources.

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Introduction

Type specimen projects help designers choose typefaces by showcasing them in various settings,
exploring weights and variations, and discussing usage. This project focuses on Clarendon, an
old-style serif designed by Robert Besley in 1845, and includes a booklet and poster to educate
designers on its versatility and clean, utilitarian style.

The Challenge

The challenge is to balance showcasing Clarendon's historical significance with demonstrating its versatility in modern design, while engaging and educating designers on its effective usage.

The Solution

The solution is to create a visually cohesive and informative type specimen that juxtaposes historical context with contemporary applications, using diverse layouts, comparative spreads, and practical usage tips to highlight Clarendon's versatility and relevance in modern design.

Project Type

Print & Publication Design​​​​​​​

Duration

1 Month (Spring 2019)

Independent/Team

Independent

Tools

Photoshop, Indesign and
Illustrator

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Here are the complete book spreads.

Here are the complete book spreads, which comprehensively showcase the style and design of the Clarendon type specimen booklet, highlighting its versatility and historical context.

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